- 69 Shades of Tesla
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- 🚀 "Unexpected" Tesla ads
🚀 "Unexpected" Tesla ads
Plus: B2B side of Tesla, Robotaxi implications, Xiaomi's big day and more
Hey S3XY 🧤, First they were reluctant, then they tried, now they are growing. Tesla’s awareness campaign which started with YouTube now expands to Meta’s Facebook.
It’s great to see quick adoption by Tesla and even better that Elon’s personal feud with Zuckerberg not coming in Tesla’s way of reaching wider set of potential customers.
And some other highlights from today’s letter 📨:
Tesla uses Apple’s playbook.
Potential of Tesla Energy.
CATL and Tesla handshake.
Chinese brands at Bangkok Motor Show.
Let’s take a dive..👇🏻

$TSLA CHART
MARKET CAP 🤑 | 544.06 B |
---|---|
AVG VOL(30D) | 97.30 M |
VOLUME | 75.58 M |

TESLA BULLETS
No ego: After YouTube, Tesla rejoins Facebook and begins advertising on the platform.
Numbers: Tesla China production numbers from Jan-Feb, 2024 stands at 146161, about 12% higher YoY.
B2B sales: Tesla V4 superchargers inside other EV charging stations.
Earnings: As we are approaching end of quarter, earning estimates have started rolling in. Here is detailed estimation of $.60 EPS for current quarter by “AJ”.
Buying the dip: Last Friday ARK loaded up some more TSLA.
Demand: Looks like Tesla Model 3 Refresh is getting good response in USA as est. delivery dates continues to push forward.
Feels familiar: Tesla is featuring chief designer in it’s latest ads, does it remind you of some other company’s playbook?
Wrap my truck: Tesla makes more CyberTruck wraps available at its website.

WHISPERS
Watch Tesla “autopark” in action.
Tesla autopark for vision only non-USS Model Y! At long last! So far I'm pretty impressed. It's way better than the old autopark.
@AndyZeGerman@28delayslater— Space Cat 🐈🚀 (@raderje)
2:23 PM • Mar 24, 2024
The potential for Megapacks in growth markets.
The potential for battery storage in big growth markets is astounding - needs regionalized supply chains and fair markets to enable a clean/efficient/resilient grid.
“India needs advanced BESS ecosystem to support 500GW of non-fossil energy target by 2032”… twitter.com/i/web/status/1…
— Rohan Patel (@rohanspatel)
1:18 PM • Mar 24, 2024
Tesla Semi gearing up for production.
Tesla Semi Production (prototype plant) Kicks Into Gear!
Visual confirmation via this drone flight.
Partially assembled frames, axle housings, and leaf springs oh my.
— Zanegler (@HinrichsZane)
8:17 PM • Mar 24, 2024
Implications of Robotaxi on TSLA.
Regardless of how conservatively you calculate the value Tesla adds as a company with a Robotaxi service you end up with massive value.
With a low Robotaxi utilization rate of just 30%, and 10 million Robotaxis in the fleet, and a P/E of 30 Tesla would add $3 Trillion to its… twitter.com/i/web/status/1…
— Alex (@alex_avoigt)
6:01 PM • Mar 24, 2024
See Tesla diner taking a shape.

INDUSTRY FILES
Updates: BYD’s streak of updating its models with lower prices continues with “Seal”.
Launch: Xiaomi gears up for big launch of SU7 today.
Variants: Xpeng launches new variant of P7i with discounts and all new scissor doors.
Settlement: Former Lordstown CEO and founder Stephen Burns settled with the SEC for just $175,000 on Friday, after overstating the level of demand for the company.
Deal: Nio boss William Li meets with leaders at Gotion Hi Tech.
Domination: Bangkok Motor Show dominated by Chinese EV makers.
Faceoff: See how popular electric pickup trucks stack against each other.
Partnership: CATL and Tesla working together to bring in fast charging batteries.

THAT’S THOUGHTFUL
If you don’t drive your business, you will be driven out of business.
Old video of B.C. Forbes talking about stock market crash.
👇🏻

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